Video is has taken over social media.
I’m sure by now you’ve probably had to make a video of yourself and post it on social media. The question is, how do you make those videos stand out from the rest?
Here’s what Church Comms Facebook Group member Ben Stapley said:
Ten Tricks of the Trade to Help You
Church Leaders, here are my top ten tips to make great videos while recording yourself.
Utilizing these simple tips will help you create quality videos that can reach others.
Framing
– Shoot mid-thigh up. It allows you to give broad gestures with your hands. It also allows you to punch into a tighter shot while editing.
Audio
– Don’t stand more than five feet from the camera so the mic can pick you up. Also, make sure to project your voice and turn off anything noisy in the room like a fan or air conditioning.
Video
– Shoot in 4k and 24 frames per second. It gives you the best image possible.
Lighting
– Stand in front of your most significant bay window and open up the blinds. You will look gorgeous.
Eye Contact
– Find the camera and look at it. It will make a personal connection with your audience.
Eye-Level
– Put the camera on eye level to avoid the dreaded double chin look.
Background
– Make sure it’s distraction-free. Also, make sure it’s dynamic – you shouldn’t be standing against a blank wall.
Duration
– Keep it short and sweet. Whatever your message length was in person, it should be cut down in half for video.
Content
– Transition from the stage to the screen by changing your content and tone from authoritative to authentic.
Audience
– Picture one person you want to connect with and communicate with them. If you do that, you’ll relate to everyone.
Conclusion:
Practice as much as possible. Being in front of the camera isn’t easy, especially for those who are not used to it. They say practice makes perfect, so don’t worry. As you go along, you will learn more and your confidence will grow! I hope that this advice can help you create better videos. Good luck, and just remember to have fun with it!
