What is SEO? Search Engine Optimization (SEO) is the practice of increasing the visibility of your website to users of a web search engine (Google, Bing, etc.).
A lot of people looking for new churches will probably search online first, and this is where SEO comes in. SEO can help your churches with extending online reach. It gets your message to more people online and helps your church show up in search results.
Want to learn more about SEO and how you can utilize it for your church’s website? You can learn more about it with these resources:
- HubSpot Academy – Like Digital Garage, HubSpot Academy provides online training for free. They offer lots of courses about the most sought-after business and marketing skills, including the use of SEO, and give out certificates after the courses have been completed.
- Ourchurch.com’s Ultimate Guide to Church SEO – This article from Ourchurch.com will help you with everything you need to know about SEO and how you can utilize it to reach more people in the community
- Google’s Digital Garage – With many courses to choose from, you could learn at your own pace and in the comforts of your own home. You just have to look for training courses that would suit your needs. It’s free of charge and includes a certificate when you finish the course.
- Search Engine Journal – This site provides industry news, analysis, insights, and guides for search marketers. Its main editorial focus is mostly about SEO, social marketing, and the likes. They share tips and advice daily that could help you learn more about SEO.
Hope this helps!