What’s your name?
Where do you serve, what is your title, and how long have you served there?
I’m the Director of Media and Technology for the United Anglican Convergence Church and a church planter, Presiding Prelate, and started a bible college. I’ve been in communications For 15 years.
How would you describe your job to someone who doesn’t go to church?
I wear all the hats.
What were some of the things that you experienced that shaped the way you approach your work?
Having been in ministry without money, you learn to do it yourself. I knew that producing for my self would help me produce for someone else.
What’s the one thing you wish people knew about your job?
That it’s not as simple as people think. “It will only take you a few minutes. All you’re doing is cutting and pasting” is the worst thing ever to say to me!
What is the one tool for your job that you can’t live without, and why?
My iPhone. I do 96% of my work on it now.
What is the biggest mistake that you see churches making when it comes to communications and marketing?
Not thinking about their brand holistically. It’s more than just slapping a logo on a flyer! It’s the types of pictures you use, it’s the grammar and tone of your posts. Be consistent and be deliberate!
Who is someone that you look up to in the church communications world?
Enoch Hill. He was the first communications person who allowed me into his space when I was still learning. Now he designs for celebrities (Christian and a few who are not). It works for him and he’s still humble enough to let me in his space. That speaks volumes.
We agree, branding your church is all about what your content portray. As communicators, we are all about sincerity in our voices. Thank you, Christopher, for re-emphasizing this in your statements. You are an amazing model to our community!
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