What’s your name?
David Wears
Where do you serve, what is your title, and how long have you served there?
Portugal, Missionary, 3years
How would you describe your job to someone who doesn’t go to church?
I help churches increase their presence in Portugal.
What were some of the things that you experienced that shaped the way you approach your work?
Exit signs in the US are red. In Portugal they green. If culture effects color palettes for exit signs then one needs to understand a culture to properly communicate.
What’s the one thing you wish people knew about your job?
It’s awesome, but exhausting.
What is the one tool for your job that you can’t live without, and why?
Sunday school answer: Bible, because without it, you can’t expand the presence of the church.
What is the biggest mistake that you see churches making when it comes to communications and marketing?
They hide starting times, locations and contact information. Make those things priority.
Who is someone that you look up to in the church communications world?
That’s a good question.
We agree with your short but truthful insights, David! Clear details should always be a priority when it comes to effective communication – even minor details should always be communicated to people. We hope you are spreading your light through your amazing missionary work and keeping God as the center of your every move!
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